Cosmas is Back!

Brown Sugar is proud to announce the return of Blackrock’s favourite son and our new Manager Cosmas O’Donnell. With 18 years colour experience in the area, Cosmas is back where he belongs and where he most wants to be, in Blackrock!

To celebrate we are offering you €20 Off colour with Cosmas.

Phone: 01 210 8630 for an appointment with Cosmas. Please book early to avoid disappointment!

Offer is for during the month of July. This is a first come first served

basis promotion. This cannot be exchanged for cash and is on ColourServices only. The Managers decision is final.





U Magazine Beauty Award Winners!

Big congrats to Racheal Mooney who won ‘Best for Cuts’ in the U Magazine Beauty Awards! We’re delighted and thanks to everyone who voted for the #sugarculture team. Our Laura Reid was named ‘Runner Up’ for ‘Best For Colour’. Plus congrats to Dearbhla Keenan who narrowly missed out of the ‘Best Makeup Artist’ title. You’re all super stars in our eyes!

And finally we were named first runner up for ‘Overall Hair Salon,’ big thanks to everyone.


Dearbhla Keenan DSC_0100 Sugar Cubed Launch Party is a Sweet Success

Sugar Culture Trainee Awards

Each year Brown Sugar and Sugar Cubed recognises the amazing achievements of its Trainees with an awards event. And each year they are blown away by the emerging talent, making their way through the Sugar Culture ranks.

It’s no surprise that we have such a strong and expert team of stylists. Congrats to all the winners at the Sugar Culture Trainee Awards, which took place March 30th at the Radisson Hotel, Golden Lane.

Some well deserved winners and amazing talent on the Sugar Culture Team!

Kim Delahunty won Team Player for Brown Sugar, South William Street.

Jennifer “Penny’ Garry took home 1st Place in the Advanced category.

2nd Placed in Advanced was Sarah Grehan.

1st Place Intermediate went to David Attride who was presented his award by Richard O’Sullivan, Head of Ed Sugar Culture.

2nd Place Intermediate went to Kelly Keating.

Shakira Clohessy won ‘The Eugene Reilly Trainee of the Year Award 2014!’ She also won 1st Place Beginners and Team Player for Blackrock. It was a clean sweep for Shakira, 3 out of 3, the first time in the history of Sugar Culture any trainee has managed to do that. She’s pictured above with Mark O’Keeffe, MD Sugar Culture, and Mr. Eugene Reilly Senior.

And finally, Shannon Mulligan was 2nd in the Beginners category. She was presented her award by Christian Shannon, Artistic Director.   KimPenny GarrySarahDavidKellyShakira Clonhessy Shannon

Welcome back John Cheese

We are so delighted here at Brown Sugar to welcome back John Cheese to the Sugar Culture Team. The former Blackrock Manager is back on South William Street and we, and clients alike, are thrilled with the news of his return to the salon.

John Cheese is a talented and accomplished stylist, with his career in both London and Dublin garnering him huge attention since it began in 2003. Within the industry, he has had great success, being hand picked by Sasha Mascolo Tarbuck to be a member of the first ever Toni and Guy Breakthrough Team and winning several awards, such as the L’Oreal Talentspotting UK Award and the Toni and Guy/L’Oreal Hair Idol Competition in 2008.

Having worked with designers like Vivienne Westwood, Matthew Williamson and Gareth Pugh through 3 seasons of London Fashion Week and an Edinburgh Fashion Festival, John’s fashion credentials are unquestionable.  He has also styled for a wide range of magazines, from Company magazine in the UK to his 5 Irish Tatler covers in Ireland.  Add to that his television work and there is no doubt that he is a seasoned professional, who has trained countless young stylists along the way.

He’s available for appointments now just ring the salon!




And the winner is…

Brown Sugar’s Dearbhla and Elayne were nominated in the Image Magazine Beauty Awards for Best Beauty Practitioners – Best Makeup Artists and Best Hair Dresser. We are super proud of them both and they looked amazing at the event in Dublin’s Mansion House today.

Huge congratulations to Elayne who snapped up the hotly contested Best Hair Dresser Award! And Dearbhla you’re the Best Makeup Artist in our eyes. Dearbhla is the only makeup artist to be nominated in both the Image Magazine and U Magazine Beauty Awards, which is a huge achievement. So get to voting for her, Laura Reid, Rachel Mooney and Brown Sugar in the upcoming U Magazine awards right here.

Brown Sugar was the only salon nominated in two categories, which just shows the amazingly talented team we have in both Blackrock and South William Street.

Here are some snaps from the Image event! #sugarculture

Brown SugarBrown SugarBrown Sugar Brown Sugar Brown Sugar

#SugarCulture News Round Up!

So many great things happening in salons this week, #sugarculture is spreading! We had Beyonce’s stylist Neal Ferinah pop into Sugar Cubed and also into Brown Sugar on South William Street. He was grabbing colour and advice from Brown Sugar’s Head Colourist Peter O’Donnell ahead of tonight’s show in the O2! He rang ahead as he wanted to pick up the best toner to combat Queen Bey’s light ends. Peter recommended L’Oreal Chromative.

Beyoncé's stylist Neal Ferinah popped into Sugar Cubed

Beyonce 7

Neal was also in Sugar Cubed along with Beyonce’s nanny yesterday chatting to Amanda, she was happy to help!

Beyonce's stylist

Next up is Brown Sugar client and friend Conor McGreggor, who featured on the front page of the Irish Times today talking about his style and his favourite Dublin hair salon ahead of his RTE documentary tomorrow.

Conor McGreggor

Lastly, our Makeup Artist Jennifer Doyle is tying the knot this week and we couldn’t be happier for her! Congrats Jennifer!


20% Off 15 Week Blow-Dry

We’re offering an amazing 20% off our 15 Weeks Blow-Dry with our Brazilian Specialist Tiago Rodrigues in both salons Monday, Tuesday and Wednesday! When leaving salon your hair looks runway ready, so beautiful it could be photographed. The next day…where do you begin? The stress caused from environmental damage, tools and product build up leave hair lifeless and drab.

20% Off 15 Week Blow-Dry

The GKhair Taming System is Formaldehyde free with a Juvexin formula that closes the cuticle to improve texture, enhance manageability and reduce frizz for a guaranteed 15 weeks. This hugely successful treatment restores hair by repairing and providing long-term conditioning and protection to each individual strand, and cutting blow dry time in half!

This salon certified 15 week blow-dry restores damaged hair to its original, vibrant and healthy state. Ring the salon now for details 01 6169967 or Blackrock 01 2108630!

20% Off 15 Week Blow-Dry